FAQs and Next Steps for Your Trade Fair Appearance

Are you planning to take part as an exhibitor at the Manga-Comic-Con but have some unanswered questions about participating? On this page, we will be answering the most frequently asked questions. The topics are:

general information
stand planning
stand assignment, your trade fair participation
events and programme planning
booking additional services
MCC New Artist Alley

Last updated: July 2024

General questions

Why should I exhibit at the Manga-Comic-Con?

The Manga-Comic-Con (MCC) is one thing above all: colourful. With its diversity - from manga, comics and anime to fashion, cosplay and drawing accessories to computer and video games - it inspires young audiences for reading and literature. New releases, signing sessions, workshops and cosplay contests make the Manga-Comic-Con a unique festival for all the senses. The MCC is part of the Leipzig Book Fair and thus promises a very special composition of the audience: the fan scene and the book fair public interested in the subject.

Reasons for attending the fair can be found here .

What is Leipzig liest (Leipzig reads)?

Leipzig liest is Europe's largest reading festival, held on the exhibition grounds and throughout the city of Leipzig as part of the Leipzig Book Fair and Manga-Comic-Con. The festival is a platform where you as an exhibitor can bring authors, books and media closer to the public in a very unique way.

How are the Leipzig Book Fair and Manga-Comic-Con connected?

The Leipzig Book Fair takes place at the same time as the Manga-Comic-Con in April. So April in Leipzig is all about reading. The Leipzig Book Fair and its reading festival Leipzig Reads are the spring event of the book and media industry. Authors, readers and publishers meet to inform themselves, exchange ideas and discover new things.


Where can I find information about travel and accommodation?

The following sub-pages offer comprehensive information on how to get to the Manga-Comic-Con and on your stay in Leipzig:

MCC24_Traffic_guidelines (PDF, 557 kB)

Where can I park during the trade fair?

Parking on the grounds of Leipzig Trade Fair is available to exhibitors for a fee. From January, you can conveniently buy your parking ticket in the online shop for exhibitors where it can be found in the list of services. Alternatively, it can also be purchased using the last-minute service on-site before noon on Wednesdays and Thursdays of the Book Fair week. Please be aware that a parking space on the premises cannot be guaranteed.

No parking ticket is required for set-up and dismantling. All you need is a copy of your stand allocation as access authorisation for you and your stand constructors.

You can find detailed information on the Directions & Parking subpage.

Are there opportunities to support through sponsorship?

There are various sponsorship opportunities at the Manga-Comic-Con to additionally represent your company. We are happy to receive donations in kind as prizes for the Leipzig Cosplay Competition as well as financial sponsorship for fan ribbons or the Gamesroom. All sponsorships include a logo presentation as well as comprehensive communication of your company. If you are interested, please contact aussteller@manga-comic-con.de .

Exhibitor application

What are the important dates for exhibitors to keep in mind?

Whether for registration, beginning of placement or times for stand construction: You can find an overview of all important dates for exhibitors on our website.

Please be sure to observe the specified registration deadlines for the individual areas and processes. These all run at the same time, so each registration must be considered independently.

How can I register as an exhibitor at the Manga-Comic-Con?

Exhibitor registration will be available starting 1st July 2024.

Exhibitors must register exclusively via our online booking system . You can find more information on our website .

When do I have to register as an exhibitor?

You can register as an exhibitor from 1st July 2024. The special price applies until 31st August 2024, after that a new price applies. Registration deadline is 1st November 2024.

Please submit your binding registration as an exhibitor by 1st November 2024. From 2nd November 2024, registration is only possible on request and at the discretion of Leipziger Messe at a higher fee.

For further information, please refer to the Special Conditions of Participation (PDF, 170 kB) and the Price list (PDF, 636 kB) .

Do I have to register co-exhibitors or an additionally represented company?

Co-exhibitors and companies additionally represented on the stand must be registered by the main exhibitor.

Please note: As an exhibitor, you are not entitled to sublet the stand allocated to you to any third party or transfer it in any other way or to advertise for third companies without the permission of Leipziger Messe (see also Conditions of Participation (PDF, 178 kB) ).

Why does Leipziger Messe charge a communication flat rate?

The communication flat rate is charged to cover mandatory entry in the exhibitor directory. It is obligatory for main and co-exhibitors. The media flat rate for co-exhibitors is included in the co-exhibitor fee. Invoices will be sent to the main exhibitor(s) on the basis of our current Price list (PDF, 636 kB) .

For a breakdown of all components of the communication flat rate, please refer to the Special Terms and Conditions of Participation (PDF, 170 kB) .

Important Information

We have contracted NEUREUTER FAIR MEDIA GmbH exclusively to produce the exhibitor directory for the Manga-Comic-Con and for the advertising campaign. Other publishers who issue similar catalogues and directories are not authorised by us. We strongly recommend that you read all offers and forms from other companies carefully and look closely at the "small print".

When will I get the invoice for the trade fair rental?

The invoice for your trade fair rental will be issued by Leipziger Messe GmbH approximately 6 weeks before the start of the trade fair. During registration, you can choose to have your invoice sent by e-mail and select a central billing address for your publishing house or company.

Invoices for services will be issued around 4 weeks after the trade fair.

A complaint is possible within 4 weeks after the date of invoicing.

Can I cancel my registration?

Cancellation of registration by the exhibitor prior to confirmation must be delivered to Leipziger Messe in writing.

In case of withdrawal prior to admission, the cancellation fee will be:

  • EUR 200.00 plus VAT for exhibitors with up to 6m²
  • EUR 420.00 plus VAT for exhibitors with 8m² or more.

In case of withdrawal after the admission confirmation has been sent, clause 10.2. of the General Conditions of Participation of Leipziger Messe GmbH will come into force and you will be invoiced for the full trade fair rental fee.

Please also note our General Conditions of Participation (PDF, 178 kB) and Special Conditions of Participation (PDF, 170 kB) .

What should I do if my address changes?

If your contact and address details change, please inform Leipziger Messe GmbH immediately in writing by email to aussteller@manga-comic-con.de .

Please note that we will charge you a processing fee according to our Price list (PDF, 636 kB) for a change of address after the invoice has been issued.

Stand planning

What happens after registering as an exhibitor?

After the exhibitor registration you will receive the admission promptly and can start with your further trade fair preparation. From 1st October 2024 onwards, the registration of events is possible. In January 2025 you will receive the stand assignment with your stand number.

Where can I find information on stand sizes, stand variants and prices?

Whether applying for an individual stand or a collective stand: The Manga-Comic-Con has a selection of stand variants for you to choose from, made up of modular systems. You can find an overview of your options and detailed information on our website:

Is it possible to select a specific stand location?

We are happy to accommodate your wishes regarding the placement of your exhibition stand. Please let us know your ideas in as much detail as possible when applying as an exhibitor. Our project managers will begin allocating stand spaces in September.

However, we cannot guarantee your requested location.

How can I book additional services?

Manga-Comic-Con offers a wide range of services and additional options . You can easily book these through the online ordering system starting January 2025. Use your login details from your customer account.

Please be aware of registration deadlines and any late fees that may apply.

I have lost the login details for my customer account. Now what?

Open the page www.leipziger-messe.de/customerlogin and follow the link "Forgot password". On the following page you will be asked to enter your "user" or the main exhibitor's company email address. The "user" will be provided to all main exhibitors with the admission letter. After you request the password, an email will be sent with new initial access information. Please note that for technical reasons this e-mail will be sent to the company e-mail address of the registered main exhibitor and not to the show organizer or the requesting person. After the first login and entering the initial password you will be asked to change it. Please make sure to remember the newly assigned password for your further activities in the customer account.

When do stand construction and disassembly take place?

Stand construction

Construction and dismantling of the exhibition stands will take place during the following periods:


  • Monday, 24 March 2025, 7:00 am to 8:00 pm
  • Tuesday, 25 March 2025, 7:00 am to 12:00 midnight
  • Wednesday, 26 March 2025, 7:00 am to 8:00 pm

Complete stands can be set up starting Wednesday, 26 March 2025, 9:00 am.

Last Minute

You can book individual services (e.g. stand construction services) and purchase exhibitor parking permits at short notice at the Last Minute desk. It is located opposite the project management in the glass hall.

Opening times:

  • Wednesday, 26 March 2025, 9:00 am to 6:00 pm
  • Thursday, 27 March 2025, 8:00 am to 12:00 noon

Stand dismantling

  • Sunday, 30 March 2025, 6:00 pm to 12:00 midnight*
  • Monday, 31 March 2025, 7:00 am to 8:00 pm
  • Tuesday, 1 April 2025, 7:00 am to 8:00 pm

Complete stands have to be vacated right after the end of the event on the trade fair Sunday. You will find further information on this matter in the Special Conditions of Participation, point 1.2.

Stand construction and dismantling times that exceed the indicated times require an application in writing by the exhibitor and a confirmation in writing by Leipzig Trade Fair and will be granted at a charge.

Please note: You and your employees need a copy of your stand allocation to gain admission to the exhibition grounds.

*Transport vehicles will only be admitted once the aisle carpets have been removed and Leipziger Messe staff have approved the halls.

When and how does my stand need to be staffed?

Essentially, individual exhibition stands must be attended by staff during opening hours for visitors.

Are there specific admission rules for stand staff?

Leading up to the fair, please make sure that each member of your team has an exhibitor pass or other access authorisation (e.g. visitor ticket). Additional exhibitor passes can be purchased via the online shop for exhibitors starting from February 2025. This can be found in the services category.

Exhibitor passes entitle the holder to use the MDV public transport system in selected zones for free round-trip travel to the exhibition grounds and access to the exhibition grounds from 8:00 a.m. to 7:00 p.m. during the trade fair.

Where can I get exhibitor passes and visitor tickets?

As an exhibitor, you will receive a certain number of free exhibitor passes granting free admission to the grounds of the Leipziger Messe. The amount is determined by the stand space booked. You can find more detailed information in our Special Conditions of Participation (PDF, 170 kB) .

Additional paid exhibitor passes and day tickets for contributors to the programme can be purchased from February 2025 onwards via the online shop for exhibitors .

The exhibitor pass authorises the holder to use public transport in selected zones during the trade fair to travel to and from the trade fair grounds, and grants access between 8:00 am and 7:00 pm.

Visitor tickets are available in our online ticket shop .

What should I bear in mind when decorating my stand?

When designing or decorating your stand, you should make sure that it conforms to Leipziger Messe's Technical Guidelines (PDF, 1 MB) and to fire protection measures in place at the exhibition centre.

The stand should be equipped with sufficient lighting, carpet and stand boundary walls to neighboring stands. In the case of head stands, the rear side (that to the neighboring stands) should be closed and the opposite side should be kept completely open.

Information for self-builders: A stand construction permit is required for your stand, which must be submitted to the Leipziger Messe Event Technology Department in good time.

Can I have parcels delivered to my stand?

Yes, parcel deliveries are possible during the stand construction and disassembly periods of the trade fair. Parcels will be delivered to your stand between 8:00 am and 5:00 pm. Shipments must be addressed as follows:

Leipziger Buchmesse/Manga-Comic-Con
Name of recipient/company
Hall/stand number
Messe-Allee 1
04356 Leipzig

Stand assignment / tips for your trade fair participation

When will the stand allocation be sent out?

Allocations will be sent to exhibitors in January 2025.

How do stand construction approval and technical approvals work?

Stand construction registration and applications for technical permits and hazardous exhibits have been replaced by a semi-automated approval process for your planned trade fair stand. This offers you an easy and convenient way to communicate the necessary information about your planned trade fair stand. You will then receive information about any requirements necessary to ensure safe operations.

Our event technology team will also send you an email with a link to a separate query page and a password for it. After you have initially registered using this single-use password, we recommend that you create a personalised password so you can save data while working and also continue your work at a later date. Please complete your entries in good time.

The control procedures required for stand operators during the set-up, disassembly and operation phases with regard to respecting technical guidelines and applicable laws, orders and provisions remain essential to the safe use of the event location.

Please contact our event technology team with any questions (phone: +49 (0)341-678 9906 / email: event-management@leipziger-messe.de ).

Tickets, vouchers and exhibitor passes

Have you remembered to personalise your exhibitor passes?

Please note that exhibitor passes are online tickets and must be personalised before the trade fair begins. Your free exhibitor passes are stored in your customer account. To ensure speedy access to Leipziger Messe, we ask you to bring your passes as an online ticket or a printout.

Communication infrastructure at the exhibition stands (e.g. WiFi)

During the Leipzig Book Fair and Manga-Comic-Con, free WiFi access is available throughout the exhibition site (SSID: Leipziger Messe). The maximum bandwidth is 4 Mbit/s.

Please note that the use of private WiFi networks is limited and only permitted with prior registration. As an alternative, we can offer you access to our exhibitor WiFi. Nevertheless, we recommend that you use cable Internet connections (LAN) with high bandwidth and Internet access at your stand.

Guidelines for your own WiFi

  • Exhibitor WiFi is subject to registration.
  • This also includes the use of hotspots via mobile phones, smartphones, tablets, Gigacubes or similar devices.
  • For these WiFi options, a channel will be defined by the trade fair organisers (2.4 GHz only).
  • The operation of a hotspot using mobile phones, smartphones and tablets (especially iPhones) is prohibited as these devices only transmit in the 5GHz band and no channels are defined.
  • Stand staff must have the relevant access data for the WAP to enable a configuration change in case of a fault.

Guidelines for setting up exhibitor WiFi

  • SSID: LM-Exhibitor
  • Login is via WPA2-Enterprise with a username and password (to be determined by Leipziger Messe).
  • Transmission is exclusively in the 5GHz band.

Mobile payments

  • To ensure trouble-free operations, we recommend you use a wired Internet connection if possible (low-cost entry via a 10 Mbit standard connection).
  • Alternatively, mobile devices can be used via radio frequencies. Payment terminals with either an integrated mobile phone modem or Bluetooth (e.g. SumUp) must be used. It is not possible to use hotspots from smartphones.

If you have any questions, please contact Anne Lachnitt at a.lachnitt@leipziger-messe.de

Attaching posters to hall walls and distributing advertising material and flyers

In accordance with our Special Terms and Conditions (section 1.18), it is not permitted to distribute advertising material and flyers outside your own stand.

Posters may not be put up anywhere outside your own stand and will be removed.

Exhibitors may put up posters in the designated areas. Posters may only be put up by the exhibitors and partners defined by the project team. This is only permitted in the relevant hall and on the designated areas of the hall walls. Please ensure that as few posters as possible are put up per exhibitor. It is not permitted to attach posters to the pillars in the halls. All unpermitted advertising materials will be removed. Exhibitors may be charged for the related costs.

Waste disposal and recycling

Any waste generated during stand set-up and breakdown as well as during the trade fair, including items such as packaging and cardboard boxes, must be removed by exhibitors. Packaging may not be stored in exhibition areas outside the stand and can be disposed of by Leipziger Messe at the exhibitor's expense. You can commission our provider of cleaning services for this.

You will receive a set of rubbish bags at your stand before the start of the trade fair for the disposal of waste produced during the event. (Standard supply: 4 x 70 l bag in 4 colours). The disposal of this set of rubbish bags is included in the price for stand rental. All full rubbish bags must be placed in the aisle for collection at the end of the event.

Last Minute Service

You will find the Last Minute Counter in the glass hall, floor -1.

The stand construction company Fairnet GmbH will be reachable for additional stand construction services:
Wednesday, 26 March 2025, 9am - 5pm
Thursday, 27 March 2025, 8am - 12am

Should you not be in posession of a parking ticket for the trade fair parking lot at your arrival, you can receive one from city-parking:
Wednesday, 26 March 2025, 9am - 6pm
Thursday, 27 March 2025, 8am - 12am

Book Industry Hub

Manga-Comic-Con offers exhibitors and trade visitors an exclusive area for industry meetings. This year, the Book Industry Hubs can be found in the Glass Hall and room M2.

Events and programme planning

Which dates should I be aware of when registering for events?

As an exhibitor, you can participate in the programme of events at Manga-Comic-Con with your own events. You will find all the important dates in our overview of dates .

Please be sure to observe the specified registration deadlines for the individual areas and processes. These all run at the same time, so each registration must be considered independently.

How can I register for Leipzig liest events held at the exhibition grounds or in the city?

As an exhibitor of Manga-Comic-Con, you can participate in the programme with workshops, readings, signing sessions or other exciting formats. Registration for events will take place exclusively online. The Manga-Comic-Con reserves the right to make a selection from the applications received.

You can register any event requests from 1st October to 29th November 2024. The registration screen can be accessed via the online ordering system for exhibitors . It is always possible and encouraged to update your registered events (by email) so that we can continually keep visitors up to date. The programme will be published on our website on 27th February 2025.

Please take note of the Leipzig liest Conditions of Participation (PDF, 448 kB) .

You can find further important information on participating in "Leipzig liest" on our website.

What is the deadline for registering programm partners, participants or authors for the programme?

As soon as you have registered your event within the above mentioned deadlines it is possible and expected to submit changes to your scheduled event at any time (via email) so that we are able to keep providing up-to-date information for visitors.

Please be aware that tickets are required for any participants, authors or programme partners who will support you with your event on the trade fair premises. You can purchase tickets via your customer account .

What is the deadline for registering my event for Leipzig liest & Co?

For event requests in the Leipzig liest programme, in the Conference Programme and in the Focus Education programme, the registration deadline is 29th November 2024. For already organised events (e.g. by the media), the deadline is 15th January 2025.

Please contact our event service if you have any further questions about programme planning.


Service Leipzig liest
Mo - Fr 9:30 am - 04:00 pm

Booking additional services

How can I book additional services?

Main exhibitors will be able to book any of the media services offered by Neureuter Fair Media via their customer account in the "Media Shop" from November 2024 onwards. This for example includes entries in the online exhibitor directory and online banners. To log in, please use the details from your customer account .

All other services, such as parking tickets, stand cleaning, security, customer invitations, rental furniture and graphic or communication services can be ordered in the online shop for exhibitors starting in January 2025. These can be found under "services".

Exhibitor passes, which are subject to a fee, can be purchased at the same location starting from February 2025.

How will I be listed as an exhibitor in the exhibitor directory?

As an exhibitor, you pay a compulsory communication flat rate. This covers the automatic inclusion of your name in the list of exhibitors.

The communication flat rate is made up of:

(in the online exhibitor directory at www.manga-comic-con.de and on the event app:)

  • Listing of the publisher's or company name, address, telephone, email, internet and trade fair stand (The entry must match the registered company address.)
  • Link to exhibitor's website
  • 2 contact persons named in the exhibitor directory entry
  • Individual promotional text of 450 characters
  • Listing of all sectors and product groups given in the company profile on the exhibitor application form
  • Inclusion of social media buttons

If you would like to take advantage of additional services, these can be booked from November 2024 in the online shop for exhibitors .

How can I purchase admission vouchers for customers and partners?

To make it easier for your customers and partners to visit the trade fair, you can purchase vouchers for paid admission tickets. These can be ordered easily and conveniently in digital form via the online shop for exhibitors . After the fair, you will only be invoiced for the customer invitations that were redeemed.

How can I take advantage of the Manga-Comic-Con's range of advertising materials?

Draw attention to your trade fair appearance: with the wide range of advertising materials offered by Manga-Comic-Con. Discover the possibilities open to you. You can find more information on ordering and downloading on our subpage Advertising and PR .

You can also use our online shop for exhibitors to order advertising material.

MCC New Artist Alley

The Draw

How do I apply for the draw?

The Conditions of Participation as well as the application form can be found at www.manga-comic-con.de/newartistalley

What is the date of the draw?

The draw will take place on 23rd September 2024. We will inform you about the exact time.

Will I be automatically registered in case of a successful draw?

By sending the application form you will be automatically registered for the draw. In time before the draw you will receive your personal lottery code via email. If you have been drawn, you will need to fill in you online stand application.

All successful candidates immediately receive a link to the online exhibitor registration form by email.

Exhibitor registration / Stand planning

Registration as an exhibitor

The application after a successful draw is to be made online by 25th October 2024 at the latest. All successful candidates immediately receive a link to the online exhibitor registration form by email.

Placement requests

You can specify placement wishes and "preferred neighbours" during your online registration. We try to implement these wishes as best we can, but there is no entitlement to a specific placement.

What does my stand look like, and what is included?

The stand includes the following: 1 table, 2 chairs, 1 spotlight, back walls and a free exhibitor pass. The tables will have the size 120 cm x 80 cm x 72 cm. Find all details in the MCC25_NewArtistAlley_E (PDF, 1 MB) .

Book services

How many exhibitor passes do I get?

One exhibitor pass per table is free of charge. Even artist duos only get one exhibitor pass free of charge. If additional exhibitor passes are required, these can be booked via the onlineshop for exhibitors .

Do I have to register my stand assistant?

Stand assistants do not need to be registered. However, they will still require an exhibitor pass or visitor ticket.

Your contact

Exhibitor Service Manga-Comic-Con
(Mo - Fr, 09:30 am - 04:00 pm)